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Image by Philip Oroni

FAE/FAE Manager


Job Type

Full Time, Permanent

Work Mode


Job description

Main Purpose of the Role

  • Develop and deploy application focused business plans.

  • Lead demand creation activities and provide technical support to customers in ASEAN

  • region

  • Drive design-in through application angle in customer battleplans, capture and feedback

  • customer requirement to marketing team

Key Areas of Accountability

  • Develop customers development plans in agreement with sales and marketing team.

  • Deliver (and develop) application knowledge and provide support in design-in efforts

  • toward design-win.

  • Feedback customer insights and product/feature requirements to marketing.

  • Drive customer visits for technical product presentations, demonstrations, demos,

  • reference boards and application manuals.

  • Provide technical product training for customers and sales colleagues.

  • Pro-actively communicate product features and benefits.

  • Support customer on product and technical related questions.

  • Track and update design activities status.

  • Timely update on market activities and participation in business review meetings.


  • Good knowledge of business creation and project management. Good visibility of design-

  • in and design-win pipeline process.

  • Strong technical background in power component applications. Experience in the following

  • segment/s is preferred - Whitegoods, Industrial, Renewable Energy, Automotive (EV

  • Charger).

  • Both a team player and individual contributor.

  • Bachelor’s degree or above in Electronics engineering.

  • More than 3 years working experience in technical support or R&D in semiconductor

  • industry.

  • Able to travel for onsite technical support to key customers.

  • Good presentation skill and proficient in English (both oral and written).


The above information on this description has been designed to indicate the general nature, and level, of the work performed by this position. It is not designed to contain, or be interpreted, as a comprehensive inventory of all duties, responsibilities and qualifications required.

We invite interested candidates to write-in with CV and regret that only shortlisted candidates will be contacted for a discussion.

Lee Shiow Chyn

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